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Overview In its written form, it’s most commonly used in Simplified Chinese or Traditional Chinese (although there are many more dialects and written forms). Generally speaking, you can associate Simplified Chinese with the spoken language of Mandarin and Traditional Chinese with the spoken language of Cantonese. Chinese is a language group consisting of many languages, some 13 main dialects, some of which include Standard Chinese/Mandarin, Yue (Cantonese), Wu (Shanghaiese), Minbei (Fuzhou), Minnan (Hokkien-Taiwanese), Xiang, Gan and Hakka dialects. These are mutually unintelligible to varying degrees, with Standard Chinese/Mandarin (Putonghua, based on the Beijing dialect) being the national language spoken by more than 70% of the population. Traditional vs. Simplified Chinese Translation Traditional and Simplified Chinese are the two main written forms for Chinese characters. Simplified is most commonly referred to as ‘Spoken Mandarin’ whilst Traditional Chinese can be associated ...

Showcasing Mehmet Gözetlik's Chinatown series, he recreates popular Western brand logos using Chinese letters while incorporating a neon sign style for 20 well known brands - can you pick each one? Although the series doesn’t go as deep as recreating the brand’s name in Chinese , it does take on the concept of translating the brand’s name to its product or service. For example, ‘Car’ for ‘Ford’ and ‘Caramel Macchiato’ for ‘Starbucks’. The result: visual continuity across the series. Gözetlik’s understanding of how global brands should approach foreign markets like China is accurate. He believes that to approach the market, there is a balancing act that global brands in China must achieve to be both successful worldwide but also show commitment and desire to be part of the local culture. By arranging the words this way, the Chinatown series challenges observers to ask what it means to see, hear, and become fully aware, not only of a brand, but of how we interpret visual messa...

Machine translation (MT) tools like Google Translate, Bing Translator and even our own Lexigo.EMT (Enterprise Machine Translation) are on the rise ,  and they’re getting smarter — but when is it suitable to use machine translation as opposed to a professional human translation? To answer, we need to look at the disadvantages and advantages of both solutions by understanding how everything really works. It’s also important to note that Machine Translation that exists in professional organisations like Lexigo is built and operated purely for clients, this should arguably provide more accurate and specific, tailored results for clients in comparison to free tools. This adds yet another dimension to the long-standing debate  —  for simplicity, let’s compare Google Translate with Human Translation. How machine translation like Google’s, work Google Translate works on something called Neural Machine Translation which basically learns from loads of data over time, attempts to fin...

This new lunar year marks the year of the dog and sees the largest human migration that takes place every year. If you’re like me, you understand the idea of Chinese New Year but don’t really understand Chinese New Year’s importance to the Chinese and others who celebrate it. I’ve listed 7 things I recently learned from talking to some of our top Chinese translators about what makes Chinese New Year so important: 1. It’s the most important holiday and spans 15 days I always used to think that it was just another holiday, ignorantly comparing it to the usual ‘western’ new year as just another celebration. However, Chinese New Year is a national holiday in China. Each day celebrated represents a separate meaning. 2. Is it just me or does the date change every year? The good news is: it’s not you. The date changes every year because Chinese New Year is based on the ancient Chinese lunar calendar from 2600 B.C. Although China now follows the Gregorian calendar for everythin...

Lexigo offers a no-fuss, quick and accurate Chinese translation service approach. With over 5000 professional linguists worldwide (and growing), award-winning translation technology and proven language delivery solutions, we are well positioned to handle a diverse range of translation projects in Chinese. Blending proprietary translation tools with professional human translators, Lexigo empowers its’ clients to effortlessly translate and manage global language content quickly, easily and accurately in Chinese and 96 other languages. For More Information Please Visit My Site : https://lexigo.com/chinese-translation-services

When I first established ANECSYS, I envisaged building a company whose primary focus was technology. In line with this vision, I incorporated the abbreviation ‘sys’ for systems into the business name. Since establishing the business, technology has evolved beyond most of our expectations. Subsequently, our business offerings have evolved too. While our primary focus remains on technology, I know first-hand that success and service is dependent on combining technology with people power. Therefore, our company approach is now human and technology rather than human vs. technology. “My goal is to ensure we provide our clients with a pleasant and consistent service of the highest quality.” — Mark Saba, founder and CEO, Lexigo The only problem was our business name didn’t reflect this change in direction. Neither did it reflect the growth we were experiencing; our expanding client list, our dedicated and passionate teams and our technological and linguistic improv...